Catalogue 2012 - 2013

BUS 320 Mind Your Own Business - Practicum


3 cr.


MAN 251.

Course Description

This course provides students with an opportunity to gain hands-on experience in running a small business at the University. The course is designed to allow the student to practice start-up of small business operations through a variety of activities and assignments that may include market research, budgeting, product development, promotional material development, sales, and webpage development. Outcomes focus on effective performance as a member of an entrepreneurial team, development of critical thinking skills, application of quality management principles, ethical marketing, accounting, and finance practices to business operations and customer service, application of research and statistical analysis techniques for problem-solving and business decision-making, learning beyond traditional classroom boundaries, development of professional skills, and refinement of career direction.