Catalogue 2017 - 2018

BUS 680 Strategic Management

Credits

3 cr.

Prerequisite

AC 630, BUS 610, FIN 630, MAN 610, MK 640, and BIS 620.

Course Description

This course focuses on strategic level analysis of the firm. Key learning outcomes include: the application of corporate and business strategies through environmental analyses based on economic, political, legal, social, global, and internal organizational factors; decision making based on the firm's strategic performance using financial statements, stakeholders satisfaction, and investment decisions; the application and use of functional strategies in implementing corporate and business level strategies; and decision-making based on micro and macro environmental factors influencing the strategic management process. The course makes wide use of case studies in achieving the course objectives.

Notes

Must be MBA major.

Fee