Catalogue 2017 - 2018

BUS 680 Strategic Management


3 cr.


AC 630, BUS 610, FIN 630, MAN 610, MK 640, and BIS 620.

Course Description

This course focuses on strategic level analysis of the firm. Key learning outcomes include: the application of corporate and business strategies through environmental analyses based on economic, political, legal, social, global, and internal organizational factors; decision making based on the firm's strategic performance using financial statements, stakeholders satisfaction, and investment decisions; the application and use of functional strategies in implementing corporate and business level strategies; and decision-making based on micro and macro environmental factors influencing the strategic management process. The course makes wide use of case studies in achieving the course objectives.


Must be MBA major.